The Ultimate Guide and Principles to E-Commerce Website Design

The Ultimate Guide and Principles to E-Commerce Website Design

Have you ever wondered as a customer what affects your purchasing decision in online channels? Of course, the first one that comes to mind is price and product but we all know that there is another factor that almost has a similar weight in the decision process of the customer, …

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Don't Let the Name Scare You: Headless Commerce 

Don't Let the Name Scare You: Headless Commerce 

What sounds good for your online store? If you answered a robust, scalable, fully integrated e-commerce platform that requires no headaches when it comes to set up and use, you’re in luck. A headless commerce platform is bringing new functionalities to the e-commerce market that modern developers have been requesting …

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Power your E-commerce Store: Microservices Architecture 

Power your E-commerce Store: Microservices Architecture 

For a long time, monolithic structures were the only option for building a comprehensive e-commerce presence. However, like every innovation that comes to life, growing and renewed needs also reveal new solutions. The need for creating a seamless customer journey gave rise to an alternative to the monolithic structure, and …

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The Cool Kids of the Party: Gen Z 

The Cool Kids of the Party: Generation Z 

“Generation Z” is a popular term that refers to the generation of people born in the mid-‘90s and early 2000s. Also known as the iGeneration, this group of young adults was born during a time of rapidly changing technology and are now taking over everything. In recent years, more Generation …

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Market expansion does not happen in one night: Market Entry Strategy 

Market Entry Strategy 

You’ve evaluated the market expansion readiness and decided it is time. You have carried out detailed market assessments to determine suitable market options and examined the case of industry-market fit , segment-market fit , and the state of competition . Congrats, you’ve answered these 3 main questions of the market …

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Scarier Than a Ghost: Shopping Cart Abandoners 

Scarier Than a Ghost: Shopping Cart Abandoners 

Imagine a scenario; your e-commerce website gets high traffic, your customers love your products and browse your site. But, what is that? This is not reflected in your sales. If you are familiar with the world of e-commerce, you know that one of the most important problems is high cart …

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The next step of your company’s growth: Market Expansion 

The next step of your company’s growth: Market Expansion 

Your web page is getting traffic from different countries, your social media account gets more and more international followers or there is no interest yet but your business has the power to create that interest. So, what will be the next move then? For a company, the market expansion is …

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