How your e-commerce business can benefit from social commerce 

How your e-commerce business can benefit from social commerce 

Nobody can deny that social commerce is a concept that we are all becoming more familiar with lately. We can define the concept as selling and purchasing products and services through social media platforms without diverting the sales process to another channel. It’s important to note that this can be …

Continue reading

Shopping Campaign Periods to Keep on your Radar

Shopping Campaign Periods to Keep on your Radar  

Statistics show that consumers change their behavior during holidays and special seasons. With the many advantages of e-commerce, brands are reaching more customers through online retail, which fuels competition. Knowing what your customers are looking for and following seasonal trends with an e-commerce campaign calendar is an important part of …

Continue reading

The Importance of E-commerce in Consumer Electronics 

The Importance of E-commerce in Consumer Electronics 

It is hardly possible to imagine an individual or a home without electronic devices. The computer, mobile phones, and internet are essential as well as the household appliances, such as TV sets, video cameras, and voice assistants. And this is just a part of the numerous electronics that are present …

Continue reading

E-commerce in Fashion Industry: Benefits, Challenges & Solutions  

E-commerce in Fashion Industry: Benefits, Challenges & Solutions  

The increasing graph of online sales over the years has affected and changed many businesses, but there is no doubt that the e-commerce fashion industry has been one of the most affected. According to Statista data, the fashion industry has a global market value of $759.5 billion in 2021, and …

Continue reading

Why should e-commerce start to consider sustainability more? 

Why should e-commerce start to consider sustainability more? 

With the rapid pace of digitization in recent years, the usage patterns in our everyday lives are likewise diversifying regularly. This sudden transformation brought many opportunities and also revealed some concerns for the world. According to a study by MasterCard in 2021, now 58% of consumers are more conscious of …

Continue reading

E-commerce in Beauty and Cosmetics Industry 

E-commerce in Beauty and Cosmetics Industry 

Beauty and cosmetics products have always been one of the most popular e-commerce niches. It has been around for many decades, and throughout the years it has seen tremendous growth in terms of innovations, technologies, and products. As the rest of the world continues to move towards online shopping, the …

Continue reading

E-commerce in B2B Industry 

E-commerce in B2B Industry 

The B2B e-commerce market is one of the fastest-growing industries in the world. Business to business (B2B) in e-commerce is a growing market with a global value of 8,523 billion in 2021 and is projected to reach approximately $18,771 billion by 2027, with a CAGR of 14.1%. According to Gartner, …

Continue reading

Getting Ready for Ramadan Campaign Period 2022

Getting Ready for Ramadan Campaign Period 2022

Last year, Ramadan passed with limited activities within the scope of global pandemic measures. The tables set up to come together with family and loved ones were quieter than in previous years, but this year, with the ease of the pandemic measures, it seems more possible to gather the crowds …

Continue reading

E-commerce Replatforming Essentials

E-commerce Replatforming Essentials  

Online retail is evolving. The latest technologies are being incorporated into e-commerce websites, and decision-makers are looking for cost-effective ways to improve the platform and functionality of their existing systems. Changing an e-commerce platform can be an effective way to achieve this while allowing you to get a headstart towards …

Continue reading

Direct-to-Consumer (D2C) E-Commerce Transition 

Direct-to-Consumer (D2C) E-Commerce Transition 

With the drastically changing dynamics of e-commerce, it's becoming necessary to consider new models besides the traditional storefronts. Therefore businesses are utilizing a new business model -not that new but definitely catching on lately- called: Direct-to-Consumer (D2C). D2C model is quickly becoming a convenient way for brands -especially the players …

Continue reading
Your cart
    Checkout