Don't Let the Name Scare You: Headless Commerce 

Don't Let the Name Scare You: Headless Commerce 

What sounds good for your online store? If you answered a robust, scalable, fully integrated e-commerce platform that requires no headaches when it comes to set up and use, you’re in luck. A headless commerce platform is bringing new functionalities to the e-commerce market that modern developers have been requesting …

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Power your E-commerce Store: Microservices Architecture 

Power your E-commerce Store: Microservices Architecture 

For a long time, monolithic structures were the only option for building a comprehensive e-commerce presence. However, like every innovation that comes to life, growing and renewed needs also reveal new solutions. The need for creating a seamless customer journey gave rise to an alternative to the monolithic structure, and …

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The Cool Kids of the Party: Gen Z 

The Cool Kids of the Party: Generation Z 

“Generation Z” is a popular term that refers to the generation of people born in the mid-‘90s and early 2000s. Also known as the iGeneration, this group of young adults was born during a time of rapidly changing technology and are now taking over everything. In recent years, more Generation …

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Market expansion does not happen in one night: Market Entry Strategy 

Market Entry Strategy 

You’ve evaluated the market expansion readiness and decided it is time. You have carried out detailed market assessments to determine suitable market options and examined the case of industry-market fit , segment-market fit , and the state of competition . Congrats, you’ve answered these 3 main questions of the market …

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Inveon Receives New Reviews on Clutch 

Inveon Receives New Reviews on Clutch 

The Inveon team is here as a digital commerce partner to help companies to have a scalable digital commerce presence combined with sustainable growth. We are working with various international enterprise companies mainly from retail and consumer goods industries and know what it takes to be on the top. So …

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Scarier Than a Ghost: Shopping Cart Abandoners 

Scarier Than a Ghost: Shopping Cart Abandoners 

Imagine a scenario; your e-commerce website gets high traffic, your customers love your products and browse your site. But, what is that? This is not reflected in your sales. If you are familiar with the world of e-commerce, you know that one of the most important problems is high cart …

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The next step of your company’s growth: Market Expansion 

The next step of your company’s growth: Market Expansion 

Your web page is getting traffic from different countries, your social media account gets more and more international followers or there is no interest yet but your business has the power to create that interest. So, what will be the next move then? For a company, the market expansion is …

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An advanced omnichannel wholesale grocery structure: Bizim Toptan 

An advanced omnichannel wholesale grocery structure: Bizim Toptan 

Bizim Toptan, which started its activities in 2001 with 14 stores, today has become the largest cash & carry player in Turkey with its 174 stores and operations both in B2B and B2C markets. Through a wide range of customer types, both corporate and individual , such as grocery stores, …

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Keeping up with the food and beverage industry 

Keeping up with the food and beverage industry 

The food and beverage sector is experiencing exciting changes. Your grocery shopping is generally a part of the routine that you complete on the way back home from the office or with the weekly visits to your favorite supermarket. Is it still though? Online shopping is at the center of …

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The unstoppable rise of luxury products in e-commerce 

The unstoppable rise of luxury products in e-commerce 

Luxury goods manufacturers may be the most conservative group in terms of adopting the idea of ​​digital transformation and using online sales channels. E-commerce penetration in the luxury goods industry is far behind many industries such as retail or consumer goods. Their adoption of online shopping channels was a little …

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